Is it the TRUTH?
Is it FAIR to all concerned?
Will it build GOODWILL and BETTER FRIENDSHIPS?
Will it be BENEFICIAL to all concerned?
The Object of Rotary
We encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster:
- The development of acquaintances as an opportunity for service;
- High ethical standards in business and professions; the recognition of the worthiness of all useful occupations; and the dignifying of each Rotarian’s occupation as an opportunity to serve society;
- The application of the ideal of service in each Rotarian’s personal, business, and community life;
- The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service.
Truth. Fairness. Goodwill. Beneficial.
Avenues of Service
We channel our commitment to service at home and abroad through five Avenues of Service, which are the foundation of club activity.
Club Service focuses on making clubs strong. A thriving club is anchored by strong relationships and an active membership development plan.
Vocational Service calls on every Rotarian to work with integrity and contribute their expertise to the problems and needs of society.
Community Service encourages every Rotarian to find ways to improve the quality of life for people in their communities and to serve the public interest.
International Service exemplifies our global reach in promoting peace and understanding. We support this service avenue by sponsoring or volunteering on international projects, seeking partners abroad, and more.
Youth Service recognizes the importance of empowering youth and young professionals through leadership development programs such as Rotaract, Interact, Rotary Youth Leadership Awards, and Rotary Youth Exchange.
Diversity and Rotary
Rotary International recognizes the value of diversity within individual clubs. Rotary encourages clubs to assess those in their communities who are eligible for membership, under existing membership guidelines, and to endeavor to include the appropriate range of individuals in their clubs. A club that reflects its community with regard to professional and business classification, gender, age, religion, and ethnicity is a club with the key to its future.